Up-site












THE CHALLENGE




Up-site
UP-site was probably the most exciting project of 2010 for our production team. Our mission was to develop a marketing strategy for this ambitious project of Atenor in the middle of Brussels. Our approach was based on unconventional marketing (at least according to real estate standards..) with the creation of a broad community as the main theme of the strategy. As well as inventing a fresh name and identity, we created the online communication tools, the visuals and other artwork. For a taste of up-site, please visit
http://www.up-site.be/Office
Residential
